CASE STUDY

Psoriasis, Nail Psoriasis and Plaque Psoriasis Patient Recruitment

Summary

Clinically Media provides unique, data-based solutions to meet each study’s enrollment goal. Clinically Media assisted in enrollment for separate indications of psoriasis. These different indications involved working alongside different research sites.

The Details

The Challenge

For the 8+ million Americans diagnosed with psoriasis, this condition has resulted in the manifestation of additional comorbidities and negatively affecting the quality of life. According to the National Psoriasis Foundation, psoriasis symptoms can begin at just 15 years old and can affect people of all ages and skin colors. The causations of psoriasis are unknown. People living with psoriasis are at an increased risk of added health conditions.

We worked with research sites in Oregon, California, and New Jersey to recruit psoriasis patients. These sites are working with patients to potentially treat and mediate psoriasis and its overreacting immune system response.

Additional Challenges Faced

  • COVID-19 (site shutdowns, public’s fear of leaving home)

  • High screen-fail rate

Study Stats

  • 4 Research Sites

  • 89 pre-qualified referrals from Clinically Media

Clinically Media's Solution

  • STUDY BRANDING

    Data-backed umbrella study branding used across all materials

  • SOCIAL MEDIA

    Trackable digital campaign with an emphasis on highly targeted social media advertising

  • REFERRAL MANAGEMENT

    Hosting eligibility form

  • REFERRAL TRACKING

    Internal referral tracking to ensure sites reach enrollment goal

  • SITE MANAGEMENT

    Consistent, close communication and follow up with research sites allowed us to provide an individualized and site-based recruitment strategy

METICULOUS APPROACH

As with every new project, Clinically Media began by researching psoriasis and the patient. To further expand our knowledge, the Clinically Media team attended a psoriasis-focused educational event that included health professional guest speakers from across the US. Clinically Media actively seeks out educational events to further understand the lives of patients.

Using the information from the psoriasis educational event, Clinically Media monitored and analyzed the digital campaign’s data and progress. Clinically Media adjusted advertising efforts when necessary based on the statistics gathered. By updating key elements within the social media advertisements to avoid audience saturation, ensuring inclusivity throughout images and messaging, and modifying the audience reach, Clinically Media was able to meet the referral goals.

Clinically Media did very well and are easy to work with. Will work with them again in the future for sure. And their portal is easy to navigate. Keep doing what you're doing!
- James at Windsor Dermatology, New Jersey

Other Case Studies

Brickell Biotech Phase III Primary Axillary Hyperhidrosis Study

Clinically Media enrolled two parallel Phase 3 primary axillary hyperhidrosis studies on schedule. Clinically Media is a group of patient recruitment and retention professionals devoted to empowering individuals to participate in clinical research.

Psoriasis, Nail Psoriasis and Plaque Psoriasis Patient Recruitment

Clinically Media provides unique, data-based solutions to meet each study’s enrollment goal. Clinically Media assisted in enrollment for separate indications of psoriasis. These different indications involved working alongside different research sites.

Sahara Pivotal Axillary Hyperhidrosis Study Patient Recruitment

Clinically Media enrolled a Pivotal axillary hyperhidrosis study ahead of schedule. Clinically Media is a group of patient recruitment and retention professionals devoted to empowering individuals to participate in clinical research.

All Services

Let's get to work

You’re not just another client with us. You’re a partner. We take on your project as if our business depended on it because, well, we know it does.

what our Partners say about us

Clinically Media has been a total success with our practice! The one-on-one professionalism and honest dedication to growing our population has been a resounding success. We look forward to our continuing relationship, thank you!

Study Coordinator

Windsor Dermatology/Psoriasis Treatment Center of Central New Jersey

Clinically Media exceeded our expectations in their recruitment support for Brickell’s two Phase 3 trials. They were efficient and nimble in providing both an umbrella recruitment strategy and customized support directly to sites to ensure our aggressive enrollment goal was met.

Clinical Operations, Project Manager

Brickell Biotech

A true partner from the very beginning -- Clinically Media is a go to team for establishing corporate branding and commercialization planning.  Whether our needs be complete website redesign, social media strategy or efficient market research execution, Clinically Media delivers on time, on budget, with quality work and creative recommendations.  I’d highly recommend this team as an extension of your own.

Commercial Marketing

Candesant

Clinically Media delivered outstanding, high quality creative, visual and graphic web-based solutions within our agreed timelines. I enjoyed collaborating with Victoria and her team, and will definitely consider using their services for future clinical studies. I strongly recommend Clinically Media to other companies.

L. A. Romel

Principal at Lawrence Romel Consulting

Clinically Media’s efficiency and attention to detail contributed to the enrollment success of the Sahara axillary hyperhidrosis study.

Erin Tims, Senior Clinical Director

Candesant Biomedical

Clinically Media did very well and are easy to work with. Will work with them again in the future for sure. And their portal is easy to navigate. Keep doing what you're doing!

James, Study Coordinator

Windsor Dermatology/Eczema and Psoriasis Treatment Centers of NJ

The Clinically Media team is efficient and flexible. They brought new, customized solutions to our recruitment campaign for melasma patients, and they surpassed our goal number of referrals. We enjoyed working with them and hope to work together again in the future.

Dr. Dhawan

Center for Dermatology

We love working with the Clinically Media team. They provide professional, informed marketing advice and analytics, and they always create on-brand and engaging images and captions for Brickell’s social channels.

Chief Marketing Officer

Brickell Biotech

I can't say enough about the quality of work, responsiveness, and flexibility that Clinically Media brought to the project. I hope to have another project that needs Clinically Media's services.

Clinical Operations

Brickell Biotect

Communication was excellent! Worked well with changing a few things to bring in more referrals.

Clinical Research

Hamzavi Dermatology

We are so happy to have partnered with Clinically Media. Working in a small start up environment, we lacked not only resources but expertise. The ideas that CM brought to the table were innovative and fresh, and we saw our boost in enrollment immediately. Victoria and Brenda were not only flexible, but problem solvers -we are grateful to have worked with such a wonderful company.

Prism Study, Parkinson's Disease

Neuraly

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