Scientist to CEO Podcast: 5 Smart Marketing Strategies to Fuel Your Next Patient Recruitment Campaign
Patient recruitment can make or break your clinical trial - but most teams rely on outdated strategies that don’t work.
In the latest episode of the Scientist to CEO podcast, Victoria Donovan, founder and CEO of Clinically Media, uncovers the marketing strategies that drive successful patient recruitment campaigns. Listen in to hear:
The biggest mistakes biotech leaders make in recruitment (and how to avoid them)
Why a strong marketing approach is just as critical as site selection
The 5 secrets behind high-performing recruitment campaigns